PROTECTING YOUR BUSINESS

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How to find a good accountant for your business

Wednesday, July 21, 2010

For any small business, finding the right accountant is a must. An accountant, after all, isn't just a professional to compile a tax return; they can and should be seen as an advisor and a partner with an interest in seeing your business succeed and grow. 

Here's a list of factors to keep in mind when choosing your accountant. 

Generally, though, referrals or word of mouth are the best ways of finding the kind of service you're looking for. Even if a recommended accountant doesn't offer quite the right service for your business, they might recommend someone who does. Your solicitor may be a good person to ask for a recommendation, or, if you have a close relationship with your banker, their suggestions may be worth following, or a person running another business whose advice you respect. 

Possibly the least effective way of selecting an accountant is to do a simple search for a company online or open a phone book and find a name. The decision is really too important to trust to a random selection or the impression created by a pretty website.  But, if this is unavoidable, at least make sure you quiz those you select to ensure they are right for your particular business. We offer some suggestions on what you could ask below. 

Ask for testimonials from other businesses.   

These may seem unusual techniques for selecting a professional, but why not?  You will be paying by the hour and you should, just as in any successful business transaction, know what you're getting for your money. 

Your business, like any other, needs good tax advice and the ability to plan ahead.  It's important then to see if your accountant is interested in doing this and really appears to engage in your business and its growth plan. 

Perhaps ask how they believe they can assist your business in ways that go beyond just compiling a tax return. 

How often will they meet you to discuss the status of the business and plan for the future - if you want to involve them at this level. 

It's worth thinking about how many of the following factors matter to you and how important you believe they will be for your business. 

Do you need an accountant that understands and is experienced in SME finance, such as loans, for example?  

Does it matter whether they understand your business area specifically - are there unique factors in your line of business that make this important? 

Should the accountant be local to your business?  Is it important that they know about local and regional council matters, such as planning applications and other regulations and rates as they might affect your business? 

How active do you want the accountant to be in making suggestions and offering advice to your business?  There are many areas in which advice may be useful such as how to make cost savings, improve cashflow, capital gains taxes, when is the best time to sell your business and so on.  

Ask lots of people for recommendations, not only people you know well. If the name of an accountant comes up regularly, that may be highly significant. 

Be clear in your own mind about what you really want from an accountant and then you will be able to ask specifically whether these are services they can provide. 

Clearly, as with any business transaction, it's important to be certain on fees - what precisely you will be paying and for what. Look for transparency. 

The size of the practice can be important, especially if you feel you want to be able to gain easy access to the accountant at short notice - a smaller firm may make this more likely, but not necessarily.  

It's always a good idea to visit any prospective accountant, to meet them and see how easy they are to discuss matters with and how informed they are when answering your questions. 

Finally, don't take second best. This is potentially a long-term relationship and one that is highly important to your business, whatever its stage of development, so keep your standards high and don't hesitate to look elsewhere if you're not entirely happy.

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